I am a creative director and multi-disciplinary designer focusing on using my work to explore how to build community and connection around the things we love, within spaces we create, online and offline. I live somewhere between product design and art direction in advertising, both enjoying managing teams, concepting big ideas, and being a hands-on designer.
Born in Sri Lanka, my family moved to upstate New York in the ‘90s and from there we settled in Indiana with a brief stint in Hong Kong. I now live in New York City.
I’ve co-founded Promote Her, a platform to amplify the voices of women in advertising. I also create experimental jewelry for my brand, Yasara. In my free time, I enjoy the city by bike, make group dinners for friends, and travel for arts and music events.
work with me
Positions
Element Brooklyn
Creative Director at Large
Promote Her
Co-Founder and Design Director at large
Freelance Creative
Verizon - Lead System Designer
Buck - Lead Product Designer
MRM - Lead Product Designer
RQ Agency - Creative Director
Start Small Think Big - UX Designer and Researcher
AKQA - Product Designer
General Assembly
Creative Director
The New York Times, T Brand Consulting
Creative Lead / Founding Member, Agency Services
ROAR
Freelance Sr Art Director
Edelman
Freelance Sr Art Director
space150
Sr Art Director
Wunderman
Art Director
CreativeFeed
Art Director
Momentum
Jr Art Director
Clients
American Express
Bud Light
Calvin Klein
Chase
Citibank
Coca-Cola
Cointreau
Covergirl
General Assembly
Google
GE
HP
Hudson Whiskey
L’Oreal
Macy’s
Match
Mars
Microsoft
Powerade
(RED)
Roomba
Sony
Stoli
VitaminWater
Verizon
Teaching
Fashion Institute of Technology
Adjunct Professor
Parsons School of Art and Design
Guest Lecturer - 2023
Expertise
UX/UI Design
Creating seamless, user-centric experiences that drive key actions and greater content engagement. Well-versed in research, user flows, wireframing, prototyping, interface design, branding, and system design.
Concept Development + Direction
Collaborating across disciplines to create insight-driven storytelling that maximizes engagement through a myriad of executions including web, experiential, and digital marketing. Directing designers, developers, illustrators, and photographers to ensure a consistent voice across campaign touchpoints.